“Green business is not about tie-dyed T-shirts. And I would contend that if you don’t know where you are, you are in fact nowhere at all.” “We can monetize the healing just as we can the stealing of the Earth.” Advocacy “Wrong is an addictive, repetitive story Right is where the movement is.” “What I see everywhere in the world are ordinary people willing to confront despair, power, and incalculable odds in order to restore some semblance of grace, justice, and beauty to this world.” “Working for the Earth is not a way to get rich, it is a way to be rich.”īusiness “Business is the only mechanism on the planet today powerful enough to produce the changes necessary.” “The future belongs to those who understand that doing more with less is compassionate, prosperous, and enduring, and thus more intelligent, even competitive.” “I doubt very much that the chief executives of any of the Fortune 500 corporations can name five edible plants, five native grasses, or five migratory birds within walking distance of their homes, or name the soil series upon which their house sits.
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